Online shopping has become increasingly popular in the modern world. There are thousands if not millions of e-commerce sites on the internet selling almost any kind of product or service imaginable. Therefore, many people prefer to shop online due to its convenience and the ability to compare options with the click of a button. If you run an online shop, you need to find a way of making your business stand out from the competition. WordPress offers several plugins that can make it easier for you to run your e-commerce site.
This is a free WordPress plugin that is easy to install and use. Ecwid (the short form for Ecommerce widgets) is ideal for businesses that are looking to create inimitable shopping cart functionality. It allows you to integrate your shopping cart with social media, thus giving your customers and prospects an opportunity to share your products with others.
If you want to build an online shop or store very fast, Jigoshop is the ideal solution for you. It allows you to easily label products based on elements such as color or size. This way, customers and prospects who visit your site can easily find what they are looking for. Jigoshop also allows you to promote selected special offers on your blog.
3. Cart66 Lite
Just like the name suggests, Cart66 Lite is much lighter compared to other plugins used in e-commerce. Besides being lighter, it comes with great features such as multiple shipping and currency options. It is, therefore, an ideal plugin for businesses that are targeting a global market. Cart66 Lite also comes with ad placements and Amazon S3 integration, thus making it suitable for affiliate marketers.
With almost 3 million downloads, this is one of the most well known WordPress plugins. The best thing about WP e-Commerce is that it works with any WordPress theme. It comes with several options for customizing the appearance of your online store. In addition, it boasts powerful inbuilt tools for managing catalogues and orders. With the SSL integration, users can enjoy a safe shopping experience.
Shopp is a very vital plugin for online shops that have complex shopping cart needs. It comes with features that can help you add new products, ship orders, run sales and update inventory. In addition, it allows you to create your own order processing labels. You can export orders to spreadsheet software like Microsoft Excel or accounting software like Intuit QuickBooks.
6. WP Auctions
If you are involved in hosting auctions, you should find this plugin useful. WP Auctions allows you to host auctions on your site or blog at no cost. This saves you the trouble of having to pay gallery fees, seller fees, final value fees and listing fees to third party auction sites. You can install the plugin and have your auction up and running within minutes.
These are just a few of the plugins that can enhance the functionality of your online store. Choose one that has the features you require for your business.
Do you run an e-commerce website on Wordpress? Do you use any of the tools above? What tools would you recommend? Your thoughts and comments below please...