JOB SEARCH / AUG. 07, 2016
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7 Actions That Will Increase Your Chances of Landing Your Dream Job

Happy Successful Young Businessman Throwing His Coat in the Air

Landing your dream job is always difficult and relatively few of us manage to do it! But, you can make it easier ! Use these tips to get some ideas !

Data from the World Bank shows that the world unemployment rate is rapidly declining, which is good news, right? Not necessarily. When the U.S. Labor Department recently announced a record-low unemployment rate of 4.7 percent, people came out in droves to protest poor working conditions and low pay, and this shows that many people are unhappy at their jobs.

While the rate of unemployment is improving, the fact remains that many people do not have their dream job, but it can be different for you. Do the following six things to increase your chances of landing your dream job:

1. Advertise Yourself

For a very long time, the concept of getting a job has been about the job seeker looking through job ads in a magazine, newspaper or the internet and then reaching out to an employer. But, you can turn the tables around and advertise yourself so that clients become the ones who come seeking you.

There are several notable job seekers who have done this successfully, and here are just a few of them:

  • After searching for a job to no avail, Andrew Horner wondered why it always has to be the employee going after the employer instead of vice versa. He got creative and created the “reverse job application” website. He then promoted his website, and it went viral. Due to the website he created, Horner got several applications through his website and ended up working with a startup that liked his creativity.
  • Adam Pacciti is another notable case study of someone who was able to get his dream job by advertising himself; Pacciti graduated college with a first class degree, but he still had a problem getting a job and remained unemployed after applying to over 250 jobs. In a creative moment, he decided to spend his last £500 on a billboard advertisement telling people that he needed a job. His campaign quickly went viral online, and he got dozens of job offers.

2. Look for Unadvertised Jobs

An act that puts most unemployed people at a disadvantage is that they all keep applying to the same publicly advertised jobs; those jobs that you see in the newspaper, or on Those jobs often have hundreds of people applying for them. So there’s a high likelihood that you’re one in a hundred competing for a single job; when you realise this, it becomes clear that the odds are stacked against you.

While there’s no guarantee that you won’t get the job advertised in the paper, there’s no guarantee that you will either.

If you want a better chance of landing your dream job, start focusing more on unadvertised jobs; instead of looking at ads in various places, ask your contacts about job openings that they know of at the place they work at, or at a place they have connections. When you tap into your network of friends, family and acquaintances, you won’t be in the job market for so long.

Here are some tips:

  • Reach out to friends and acquaintances to ask if they know of any job openings that match your profile.
  • Reach out to old employees, colleagues and mentors to ask if they know about jobs you will be a good fit for.
  • Make connections at your dream companies and try to find out if there are any jobs for you.

3. Show Potential Employees Your Ability to Take Initiative by Starting a Website or Blog

The internet is rife with stories of people who landed their dream jobs by being creative with a website. Anyone remember Matt Epstein? Matt Epstein famously created a website asking Google to hire him; due to how creative he was with his website, he suddenly became a big hit in the media; several major companies contacted him, and Google even reached out to him. While he didn’t land a job at Google, he got several major job offers and eventually settled for what he called his dream job.

Matt Epstein’s example isn’t an isolated incident, and you don’t have to create an expensive, professional website to get your dream job. A basic blog will do, too. A notable example of how a blog can help land your dream job is Leslie Samuel, who had a blog about biology; in no time, his blog helped him land his dream job as a lecturer at his dream university. Another example is Kevin Espritu, of the Supreme Strategies blog: Espritu went to a job interview and performed “woefully.” It didn’t matter. He got his dream job thanks to his blog.

Here are some tips when creating a website or blog:

  • It is better if you create a professional website or blog that is “” With a resource like this one, creating a blog won’t cost you an arm and a leg -- and it will give you an edge in your job search endeavours.
  • Keep your blog active; starting a blog and updating it only once in two years doesn’t exactly tell clients that you are committed and consistent. Updating it regularly, however, shows you in a good light. Once you start a blog, make sure you update it regularly.
  • Occasionally reach out to blogs of potential employers and offer to “guest blog” for them.
  • Reveal on your blog that you are looking for a job; nobody will hire you if they have no idea that you want to be hired.

4. Have an Active Online Presence

This goes beyond simply starting your own website or blog.

Available data shows that 75 percent of recruiters research the social media profiles of job candidates during the hiring process; research also shows that 94 percent of recruiters recruit on social media.

Being active online starts with creating relevant social media profiles; also, it is important to realise that it doesn’t just end with having social media profiles, but ensure your profiles reflect you as the kind of employee your dream company wants.

Furthermore, take things to the next level by interacting with your favourite companies on their blog and social media accounts; you’ll get noticed in no time, and this can foster relationships that you can key into to see if there’s an opening in the company. Since you’re a familiar face, getting hired will be very easy!

5. KISS When Creating Your Resume

The Keep It Simple Stupid (KISS) principle couldn’t be truer when pursuing your dream job.


Many job seekers spend days creating their resume... creating pages upon pages of content that make their resume look like a book. But, not only could this potentially be wasted effort, there’s every probability that it could actually cost you your dream job; research shows that recruiters spend an average of 5 - 7 seconds looking at your resume. Making your resume too comprehensive will only result in it being thrown into the trash can.

What do you do instead? As usual, list all relevant information in your resume but highlight important facts early on in your resume. You want the recruiter to be nodding his/her head continuously and saying, “Yes, this is the kind of candidate we want” when looking at your resume; put facts about you that will elicit this response front and centre on your resume.

6. Make Your First Impression Count

So the inevitable happens, and you finally get invited for a job interview. Know what not to do? Don’t kill your chances!

You’ve probably heard the saying, “Never judge a book by its cover.” Well, we do judge a book by its cover and employers are not different. When you go for a job interview, the interviewer won’t necessarily judge you based on how intelligent you are; the first thing he/she will notice is your appearance and composure, and once an assumption is made, this bias will influence the rest of the interview process.

Make adequate preparations to appear confident, and be sure to dress the part. Furthermore, make sure to smile and be friendly to the interviewer(s) and other people at your dream company. It can influence your chances of being hired.

7. Create a LinkedIn Profile, and Fill it Out Professionally

With over 400 million professionals on LinkedIn, employers have realised that it is no longer a platform to sneeze at; in fact, a lot of employers now use LinkedIn as a factor when trying to determine who to hire.

According to research, 94 percent of recruiters use LinkedIn for hiring. Unfortunately, only 36 percent of job candidates are active LinkedIn. Are you one of the 36 percent? If not, it’s time to up your game.

Create a LinkedIn profile today to make yourself more marketable to employers. Better yet, make sure your profile is professionally-filled, with enough details and information about your skills, so that you have a better chance than others on the network.

Here are some tips:

  • Use your own creative headline; it’s important to introduce a headline that is better than the one LinkedIn automatically populates your profile with. Include keywords that are related to the kind of job you want.
  • Highlight your achievements; include information that makes clients excited to want to hire you. What achievements do you have that weren’t that easy? Include them.
  • Use a professional photo; first impression matters, so make sure you look corporate and professional in your LinkedIn photo.
  • Get recommendations; if you can get past employers, colleagues and mentors to endorse you, you’re one step closer to a perfect LinkedIn profile.

Have you used any of the methods above to land your dream job? Let us know in the comments section...

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'6 Steps to Landing Your Next Job'





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'6 Steps to Landing Your Next Job'

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