Career Testing
Career Testing
Career Testing
SOCIAL MEDIA / OCT. 14, 2013
version 4, draft 4

Social Media Demographics: Who Uses What?


Does anyone from your target group use Instagram? Are you perhaps a recruiter and you want to know whether young adults still use LinkedIn? These are common types of questions all companies need to ask before investing time and money in a social media campaign. Grasping a picture of the demographics of social media users is key to properly target your audience.

Luckily, a new infographic from DocStoc and the Pew Research Center provides you with a snapshot of the latest trends regarding popular social media usage based on various demographics such as age, sex, population density, educational level and race.

On the whole, it seems that women use social media relatively more than men whereas city inhabitants spend 9% more time on social media than those living in rural areas.  Also, Facebook appears to be the most popular social network among adults, followed by LinkedIn.

Check out the infographic to find out more interesting facts.

Get our FREE eBook!
'6 Steps to Landing Your Next Job'

LEAVE A COMMENT

0 comments

 

RELATED ARTICLES

What Social Media Can Teach Us About Feedback
SOCIAL MEDIA / SEP 24, 2014

I’ve written a number of times on this blog about the important role feedback plays in our general happiness.  Indeed, research from a few years ago suggested that young...

What is Social Media?
SOCIAL MEDIA / AUG 14, 2013

This short video by Black Box Social Media shows you how important it is today to use social media for your business. “The old way of advertising is no longer working...

How to Learn Using Social Media
SOCIAL MEDIA / OCT 09, 2014

A majority of people use social media during their everyday lives. More and more business owners have seen the benefits of utilizing social media as marketing and...

How to Use Social Media for Business
SOCIAL MEDIA / SEP 08, 2014

Social media networks can be very effective marketing tools for any business. They provide a quick, convenient and economical way of reaching your audience with marketing...

woman using mobile phone
SOCIAL MEDIA / JUL 14, 2016

Social media is both a blessing and a curse for jobseekers. It can help you get a great  job or ruin your chances! These tips will make it a blessing! Did you know a...

Get our FREE eBook!
'6 Steps to Landing Your Next Job'
G up arrow