ENTREPRENEURSHIP / MAY. 01, 2015
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Top 5 Startup Trends in 2015

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Venture capitalists just adore startups in the United States as many of them are looking for the next Facebook or Google. How do you know VCs have fallen in love with startups all over again? The Wall Street Journal reported that startup funding hit a 15-year high as valuations continue to soar.

See AlsoTop 10 Inspiring Start-up Quotes

In the U.S., investment in venture-backed companies reached $15.72 billion in the first three months of 2015. This is up from the fourth quarter and 27 percent higher than investment in last year’s first quarter. Moreover, the amount invested was actually its strongest since the fourth quarter of 2000, a time when VCs poured $19.7 billion into startups.

This period was also at the height of the well-known dot-com bubble.

Just what exactly are VCs betting on? Well, with so many trends growing in the overall economy, they are observing how U.S. startups are delving into a wide variety of tech areas, such as virtual reality, enterprise software design and mobile security. This could potentially lead to billions of dollars in revenues. But what are some of the biggest startup trends in 2015?

Here are the top five startup trends in 2015:

1. Mobile

If you thought the mobile industry has met its peak then you are certainly mistaken. With two billion people estimated to own a smartphone in the coming years, businesses have seen a tremendous opportunity. Although a lot of companies are homing in on applications, experts see mobile IT and security as the most lucrative areas in this field, especially considering that hackers are focusing on mobile devices for their cyber criminal activities. 

2. Security

From the multi-billion-dollar data breaches at established retail giants to the headline-catching Sony leaks, industry leaders are turning to startups to develop ways to both detect and solve the matter of online security. With privacy breaches becoming more common, the startups that come up with a reasonable and dependable answer will be making the big bucks - Sony will want to be the first to buy the products or services! 

3. Digital Health

Many of the devices being used by medical professionals have been designed those without any experience in health. Nevertheless, doctors are indifferent to this revelation because they’re simply desiring more, particularly in the realms of digital health and mobility. Andreessen Horowitz’s Balaji Srinivasan purports that physicians want mobile programmable medical records, while the tech designers are bringing the world of Big Data - immense sets of data to be analyzed to reveal trends, patterns and associations - to medicine.

4. Internet of Things (IoT)

Experts concede that the general public predicts huge and elaborate concepts for Internet of Things (IoT), a term to describe the "development of the Internet in which everyday objects have network connectivity, allowing them to send and receive data." However, IoT leaders confess that these developments will likely be mundane while at the same time still be of incredible importance and change our lives for the better.

5. Crowdfunding

Some may refer to crowdfunding as "cyber begging," but there is no doubt that many people are still successfully taking advantage of it. The fact is that people want to donate money to motion picture campaigns, initiatives to raise money for a fantastic idea and philanthropic endeavors that attempt to remedy widespread diseases. Kickstarter and GoFundMe are the major players in this industry, but startups that can make crowdfunding platforms more mobile, accessible, local and innovative could generate a lot of cash.

See Also: 4 Examples Why Some People May View Crowdfunding as ’Cyber begging’

Honorable Mentions: 

  • Artificial Intelligence 
  • Bitcoin and blockchain 
  • Digital video 
  • Virtual reality 
  • Enterprise Software 

Homer Simpson once said, "How come you guys can go to the moon but you can’t make my shoes smell good?" This is how some people feel about the tech giants today as they can send people to Mars but still can’t come up with ways to quash our minuscule troubles.

The pessimists in society posit that we have met our creative and technological peak and most of what we see in our day-to-day lives will stay the same moving forward. A simple glimpse into the inner-workings of startups suggests otherwise because many young minds are developing stupendous technologies and devices to improve not just our lives but the entire planet.

Can you think of any other interesting trends in the startup community in 2015 that haven’t been mentioned above? Your thoughts and comments below please...

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