It is no secret that as a society, the majority of us use the internet or social media in one way or another. We broadcast our daily lives on the various social media platforms that are available to us via numerous devices. We use the internet for anything and everything, whether we want to look up directions to an arts festival or finding out the weather forecast - the internet is our portal to this information. Not forgetting to mention our endless social media posts that revolve around documenting our lifestyles and our interests.
Douglas Gautraud, an aspiring film maker has made a particularly moving and thought provoking short film about life, personal perception, connections, and how we choose to go about bridging the gap of human interaction online. Initially, the film was made and entered into the My Rode Reel competition, but ironically given the subject matter of the piece, it was posted on YouTube and has gone viral in ways that advertisers spend months of brainstorming trying to achieve.
Social media and The Role it plays in our Lives
Social media and the role it plays in our lives is a subject matter that has been, well basically, discussed to the point of extension, metaphorically speaking. The issue has become over-analysed, but recent research into to the matter has unearthed some rather unsettling results amongst younger users.
Tablets for Schools has recently conducted a survey which shows that 39.2% of 11-17 year olds feel that they are “addicted” to the internet. Even more despairing than that, Nielsen’s study shows that, yes we are spending an increasing amount of time on these platforms with 89% of American adults spending their time on media via mobile apps.
A Different Perspective
What this video has cleverly managed to home in on however is not just our use of digital media, but our dependency on it. Those of us who turn to Google instead of our own smarts are in danger of jeopardizing our intellectual independence, and those of us who opt to use digital media as a way of personal projection are stifling our own self-perception.
Are we really making true connections or are we just making them up to suit our online personas?