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CAREER DEVELOPMENT / FEB. 02, 2015
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4 Skills Essential for Millennials in 2015

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Gen Y, otherwise known as Millennials, have a great advantage in regards to searching for a job. The younger generation  (people aged 18 to 32), excel in technologies that didn’t exist a few years back and employers need people who are able to ramp up on these technological advancements in the workplace. Therefore, it comes as no surprise that the top 5 skills for Millennials in 2015 are related to their ability to use technology including, online services and apps to improve work performance.  

So, these are the top 5 skills every Millennial needs to develop:

#1 Using Google Analytics

If you are an entrepreneur you will need to learn how to use Google Analytics effectively. This service can help you monitor your business site as it allows you to analyse and learn more about your audience through gathering data about the website e.g. how often and from where your site is being visited. By doing this you will learn how you can develop your business awareness and make your business a well-established and universally recognised brand.

#2 Blogging

Since pretty much everything is available online, as a millennial you need to know how to blog. If you are interested in a specific subject e.g. Fashion, why not build and maintain your own blog by collecting and posting useful relevant information on the site? This will show employers what your interests are and will showcase your ability to use available resources using an online database. Also, it proves that you are an active individual, and that you care about developing a professional image around your name. Try out Tumblr, Weebly, Wordpress or Blog.com and start blogging.

#3 Optimising Social Media

Did you know the more social media accounts you have, the more chances you have of finding a job? Apparently, if you are familiar with SMO - social media optimisation, you can generate publicity to promote yourself, your brand or a product effectively through RSS feeds, bookmarking, blogging sites and of course social networking sites. In essence, you will need to learn how to optimise your website and its content appropriately, in order to develop awareness in terms of sharing across social media networks.

#4 Using Sketching and Painting Software

Autodesk Sketchbook is a mobile app that allows digital artists, illustrators and designers to develop their painting skills using a digital sketchbook. With the entire screen as your canvas, you can create unique drawings and add them to your online portfolio. Autodesk offers a range of tools to help you paint including fluid pencils and brushes in a simple easy-to-use interface and organise your ideas in one place. Although this is an industry-specific skill it can be applied to a range of professions, so it is worth becoming familiar with how it is currently used.  The same applies to other apps.

If you show employers you possess these skills or you are at least familiar with any of these apps and services, there is no doubt you will have a huge advantage compared to other candidates.  

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