When it comes to making money, going solo can be tough. For every successful entrepreneur that has managed to take their idea to market and thrive, there are thousands...
It’s estimated that 80% of businesses close their doors within five years. Now, there are plenty of reasons as to why these enterprises fail, from a paucity of sufficient...
Over the years, thousands of brick-and-mortar businesses have closed shop, due to the increasing popularity of eCommerce sites. It’s a phenomenon that’s affected both...
At the centre of every company’s brand identity is its logo. It represents what the business stands for, what they believe and what they hope to achieve. Now, that may...
A business card is the first impression anyone will get of your work. It will invite them to visit your company and contact you further down line. This simple tool will...
Many people dream of downing tools and saying ‘goodbye’ to the weekly grind, yet few ever make the successful transition from corporate servitude to entrepreneurial...
Most people fantasise of breaking free from the shackles of their corporate lifestyle and taking control of their working destiny. We’ve all been there, after all, sat...
Let’s face it, everybody dreams of leaving their cubicle behind and instead, spending their days on a beach somewhere. Whether it’s the nagging boss, the soul-destroying...
Believe it or not, but nearly half of US businesses do not have a website and about one-third don’t even plan to develop one in the future. These are strange statistics...
Whether you want to leave the daily grind behind or start a side venture while you work your usual 9-to-5 job, the thought of becoming an entrepreneur is an attractive...
You’ve done the market research, created an amazing product and are now ready to unleash your new business venture on the world, but one small problem still persists:...
For any business, the fundamental goal of a marketing strategy is pretty simple: gain as much exposure to as wide an audience as possible. From the pioneering Mad Men of...
