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How to Answer: Why Should I Hire You?

Candidates often neglect to practice answers for this question, even though it is a common question asked in interviews. When candidates are asked ‘Why should I hire you’, it can be nerve wracking, especially when you are unsure whether your reasons for hiring you are good enough in the eyes of the interviewer. Nevertheless, it is important that this question is prepared for because if you are asked it and you don’t fire an impressive answer back, you can bet your competition will have responded with a savvy answer and the job will go to them!  

Why is This Question Asked?

This question does indeed have a purpose. The whole point of the interview is to try to prove to the interviewer why you are the best candidate for the job. So in many ways the whole interview is one big question about why they should hire you. However, this is an opportunity for you to make yourself shine and summarise briefly the reasons why you are the perfect candidate for this role. You need to show that:


  • You are a hard worker and will deliver fantastic results.
  • You will be a valuable asset to the team.
  • Hiring you will benefit the company more than you.
  • You possess the skills and experience that allow you to stand out and make a valuable contribution to the company.

How to Answer the Question…

This is where you can wow them; it is definitely not time to be humble. What you are ideally looking for is either three or four of the best reasons for someone to hire you. It is best to brainstorm these and write them down as bullet points so that you can adjust them in the interview. Your reasons should be based on the job description.

  • What are the most important skills you have for the job role?
  • What are your most important qualifications?
  • What are your greatest achievements?
  • What experience do you have?
  • How are you better than other candidates for this role?

Once you have answered the above bullet points and written them down, you should structure your answer around these points. Important things to remember are to keep your answer concise, roughly 1 – 2 minutes and be extremely enthusiastic and confident about the new position.

An example answer could be:

The job description seems perfect for me. In addition to my Marketing MA I have three years of experience working in Marketing and a track record of successful advertising campaigns. I have proven expertise in Blogging SEO and Social Media campaigns.

I have also developed my communication skills through working in large teams and with numerous managers. I have the experience to make a difference at your company from the first day and I am really excited about the idea of working for such a dynamic company.

This example is great because it shows experience, qualifications, accomplishments, soft skills and enthusiasm. All of which will be positives for any job that you apply for.

What NOT to Do

  • Never answer the question with little or no preparation.
  • Avoid being too humble; remember that you are trying to sell yourself.
  • Never generalize your responses; try to tailor each answer to the specific job specification.
  • Don’t talk too much; interviewers hate interviewees who rattle on for 5 or 10 minutes about themselves.
  • Don’t appear arrogant. Remember there is a fine line between selling your fine points and being over-confident.

The question is actually quite easy once you look at the job description. You should already be aware of your skills, experiences and qualifications so you just have to try and craft them into a concise answer. You have already given most of this information away in the interview so you are simply summarising. Remember to be concise, confident, enthusiastic and practice.