Top 10 Richest Kids of Instagram

Wealthy young couple in a classic convertible car Nejron Photo /

Instagram has become a platform for rich people to show off their wealth, big brands to market their products and the average Joe to post snaps of their everyday life in the perfect pose.

But these rich kids take it one step further by sharing every new purchase with their thousands of online followers – and, as you can imagine, it’s constant! They are continuously flaunting their wealth in the coolest way possible, from lavish parties to private jet pampering, truly enjoying their lives to the fullest.

But can money really buy happiness?

To find out, take a look at how the top 10 richest kids of Instagram spend their time, and judge for yourself!



10. Alex Assouline

Alex Assouline@alexassouline / Instagram

Instagram account: @alexassouline

Follower count: 11,800

Age: 26

Net worth: Unknown

For someone in their mid-20s, Alex Assouline has a persona with depth and years of experience. He exudes confidence, dresses professionally and has a great work ethic.

Although he’s been given a free pass to becoming the Marketing Director for his parents’ publishing brand Assouline, he hasn’t taken the role lightly! He dedicates his entire day to his work schedule, working from 9am to 7pm, and focuses on networking for the company in the evening.


9. Annabel Schwartz

Annabel Schwartz@annabelschwartz / Instagram

Instagram account: @annabelschwartz

Follower count: 11,900

Age: 25

Net worth: Unknown

Real estate agent Annabel Schwartz first came into the limelight in 2012, when she was featured on the viral Tumblr ‘Rich Kids of Instagram’, where she was pictured with a group of friends enjoying a lavish holiday in St Tropez.

Around the same time, Schwartz decided that she wanted to be more than a socialite and delved into her own fashion label called Sibling Rivalry, which is kind of ironic as she’s one of five siblings. Since then, she’s worked in events, travelled the world and has found a real passion for buying and selling townhouses in Manhattan.

In addition, the young mogul sets up extravagant tailormade itineraries for the rich and famous, from birthday parties to once-in-a-lifetime experiences. Her Instagram account has a range of pictures, showcasing her travels across the world with her beloved partner.


8. Daria Radionova

Daria Radionova@dradionova / Instagram

Instagram account: @dradionova

Follower count: 92,000

Age: 24

Net worth: Unknown

Although rich kid Daria Radionova parades around London as a young elite, her background and family tree remain a shady topic. She strays away from talking about her family, saying that they are business people from Moldova.

What we do know, however, is that her wealthy parents sent her to London to study and put her up in Knightsbridge. They also bought her a $68,000 (£51,550) Mercedes, which she then encrusted in Swarovski crystals, costing an additional $20,000 (£15,160). She then auctioned the car off and used the money to rebuild a dog shelter that had burnt down in London, and another one in Moldova. She later purchased a Lamborghini and covered it in Swarovski crystals, too.

What we can tell from her Instagram is that this posh princess splashes out on designer gear and pampers herself with lavish shoes and handbags for the world to admire.


7. Barron Hilton III

Barron Hilton III@barronhilton / Instagram

Instagram account: @barronhilton

Follower count: 245,000

Age: 28

Net worth: $15 million (£11.4 million)

Barron Hilton III, the younger brother of socialites Paris and Nicky Hilton, has a strong following on social media, especially after becoming romantically involved with German socialite and semi-royal Tessa Gräfin von Walderdorff.

His Instagram feed bodes lavish pictures of the newly married couple enjoying their honeymoon, attending social and fashion events, and wearing the finest gear. He also shares part of his modelling portfolio for his fans to view, marking a change from the reckless teen that he once was.


6. Robert Cavalli

Robert Cavalli@robertcavalli / Instagram

Instagram account: @robertcavalli

Follower count: 244,000

Age: 24

Net worth: Unknown

Following in the fashionable footsteps of his legendary father Roberto Cavalli, Robert Cavalli has gone on to become a social media sensation. In July 2018, he released the first collection for his menswear brand Triple RRR, which has a real essence of the Cavalli empire but is also more avant-garde than his father’s designs.

Although Cavalli was born into luxury and wealth, he is determined to make a name for himself and succeed under his own label. And his Instagram account is an excellent portfolio of his pieces, showcasing his passion for fashion design.



5. Evan Luthra

Evan Luthra@evanluthra / Instagram

Instagram account: @evanluthra

Follower count: 350,000

Age: 21

Net worth: $2 million (£1.5 million)

Tech mogul Evan Luthra began his career at the age of 12 by curating technology news, before proceeding to develop his own mobile apps at the age of 13. Since then, he has built apps for Fortune 500 companies, given many Ted talks and built an extensive portfolio of clients, who he has helped start their own business.

In more recent years, Luthra invested in Snapchat and has taken an interest in the crypto industry, working with leaders from across the world. You can see his passion for tech through his Instagram feed, as well as, his ‘work hard, play hard’ mentality.


4. Mark Vandelli


Instagram account: @markvandelli

Follower count: 421,000

Age: 26

Net worth: $2 million (£1.5 million)

The Made in Chelsea star Mark Vandelli was born to a Russian princess and Italian industrialist. He was always at the forefront of fashion, and was even named Britain’s best-dressed man by Esquire magazine in 2014 at just 21 years old.

He was also the editor for Insider and has penned various pieces for OK! magazine, but in recent years has focused on his French atelier Gripoix in Paris that supplies jewellery to the very best high-end designers, including Chanel, Tom Ford and Goyard.


3. EJ Johnson

EJ Johnson@ejjohnson_ / Instagram

Instagram account: @ejjohnson_

Follower count: 668,000

Age: 26

Net worth: $2 million (£1.5 million)

Earvin ‘EJ’ Johnson III is the biological son of NBA legend Earvin ‘Magic’ Johnson Jr. Although he grew up in the limelight knowing that he wanted to be in front of the cameras, it wasn’t until 2013 that he truly grew into his identity when he came out as gay.

Since then, his career has taken off - he was cast on the show Rich Kids of Beverley Hills in 2014 and then starred in his own spin-off reality show called EJNCY, but the success of the show was short-lived, ending after only six episodes. He’s also appeared on the panel of Fashion Police and is currently considering creating his own fashion label.


2. Emir Bahadir

Emir Bahadir@emirbahadir / Instagram

Instagram account: @emirbahadir

Follower count: 980,000

Age: 25

Net worth: Unknown

Emir Bahadir is the son of Turkish parents that own a successful real estate empire. From brushing shoulders with Lindsey Lohan in Mykonos to jet-setting around Monaco, the young playboy isn’t shy of flaunting his cash and showing off his lavish lifestyle.

He keeps his fans entertained by posing in high-end designer wear, travelling the world and attending black-tie gala events.


1. Dorothy Wang

Dorothy Wang@dorothywang / Instagram

Instagram account: @dorothywang

Followers count 1 million

Age: 30

Net Worth: $10 million (£7.6 million)

Dorothy Wang is another rich kid that’s best known for her role on E!’s reality show Rich Kids of Beverly Hills. But how did she make her fortune?

Well, to begin with, she is the daughter of billionaire Roger Wang, the CEO of Golden Eagle International Group, a company that specialises in real estate development, clothing and auto repair. She then moved onto another reality stint called Famously Single and invested in her own jewellery line #FABULUXE.

Besides flaunting her lavish lifestyle on Instagram, Wang also does some good with her earnings by being a goodwill ambassador for the Nanjing Charity League.



Which rich kid is the most relatable and interesting to follow? Are you surprised to see someone on this rich list? Let us know in the comments section below.


Salary information is based on data compiled and published by Celebrity Net Worth. Currency conversions are based on rates supplied by on 21 September 2018.

This article is an updated version of a previous article originally published on 26 July 2015.